The rapid growth in population and the consequent increase of the food demand made the agricultural market reach the size of 250.5 billion in 2020. It is estimated that between 10% and 25% of products for agriculture on the market are counterfeited.
Illegally produced products for agriculture:
Are not tested, endangering human health |
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Can damage crops, soils and wildlife |
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Might negatively influence the effectiveness of treatments |
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Result in lower tax collection, job losses and lower investments in R&D |
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Threaten agrochemical industries’ name and reputation |
We created a platform to tag, track, and instantaneously authenticate agrochemical products
While other authentication companies protect the package, Authena protects the product against fraudulent refilling and allows instantaneous farmer’s verification
Our physical tag features a real-time, tamper-proof digital protection
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Management of product info and details |
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Real time precise consumer analytics |
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Two-way communication system |
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Powerful marketing tool to engage with end-users |